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Headquarters
175 Galaxy Blvd. #202
Toronto, Ontario M9W 0C9

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Let’s talk! Give us a call at 1.844.475.3835 or fill out the form below and we will get back to you right away.

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Digital Marketing Strategy

You’ve made a great product. You have the best service. Now go out and tell the world!

Easier said than done, we know. That’s where we come in.
Digital Marketing Strategy Services
  • Search Engine Optimization
  • Pay-Per-Click Advertising
  • Web Design
  • Content Marketing
  • Social Media Marketing
  • Email Marketing

We understand that
there is no one-size-fits-all marketing plan for business.

This is one of the reasons why we believe so much in testing.

You can’t always know what your customers are thinking.

Most people greatly underestimate the need for marketing and how much traffic they need to drive to their business. You need to be able to adapt to new opportunities and explore markets with different needs and wants then you’re used to. If you need to get 10 sales a day, then you need to show it to 1000 people a day.

 

Let’s say that you own a mid-range clothing line, and you do most of your sales offline in your store.

Let’s do a little math to show an example, you have a:

0.9%

Online to In-store
Conversion Rate

If they have to come into your store, around 0.9% of web traffic will visit in person.

2.4%

Online
Conversion Rate

Online conversion rates for shopping for clothes come in at about 2.4%.

So your goal should be:

  • Getting 111 people to visit your website to get a foot in the door
  • You would need 10 sales per day to break-even
  • Gather 1100+ web visitors a day

That’s ok though, because online you’re able to reach new markets and customers you never thought possible.

Knight on Yellow Background

Finding the Chink in the Armour

If you take a look at most business’s marketing, you’re going to find it’s the exact same as all of their competitors. All real estate agents buy fancy lawn signs and bus benches. Car dealerships buy billboards and radio spots. Manufacturers advertise with trade show booths and magazine ads.

Doesn’t this seem strange? Why would you do the exact same thing as your competitors? You’re competing for the same people with the same materials. 

You’re playing a zero-sum game
before you even get started!

Expand your reach!

Make sure people are thinking about your business before they ever go searching on Alibaba.