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175 Galaxy Blvd. #202
Toronto, Ontario M9W 0C9

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SEO + Analytics

Website traffic is great. Knowing exactly how you got it and how to get more of it is even better.

We help businesses fine tune their organic website traffic through strategic SEO.
SEO + Analytics Services
  • Analytics Reporting
  • Action-based Goal Tracking
  • Heatmaps & User Recordings
  • Keyword Tracking
  • Domain Authority & Backlinks
  • Localized SEO

SEO vs. Analytics

Understanding the difference

Getting users to your site.

Search Engine Optimization (SEO) focuses on increasing both quantity and quality of organic traffic to your website.

What users are doing on your site.

Analytics track and analyze how many and what users do once they have reached your website. It provides valuable metrics like conversion rate and overall reach.

The answer to SEO is almost always MORE content.

Mo Content. Mo Traffic.

In the organic search traffic game, content is king. The more, the better. When content is strategically produced to align with keyword goals, your likelihood of ranking exponentially increases. This means developing a lot of pages for your website that include valuable information (to both users and search engines) and posting consistently over time. This is your long game. An organic ranking strategy takes time, but is well worth the ROI in the end.

$1 of organic traffic
is worth $100 of paid traffic.

Domain Authority: The Secret Number to Ranking Higher in Google

We talk about this one so much, we have a whole detailed blog on the secret number to ranking higher in Google The short of it is that domain authority (or domain ranking) is like the credit score of your domain. And akin to credit scores, higher means better. When competing for the same keyword, domains with a high domain authority will always rank higher than those with a lower domain authority. Due to this, domain authority and working on increasing your score is a key part of any SEO strategy at Fuel Media.

So what do I do while I wait for my SEO and Domain Authority to take off?

SEO takes time and domain authority to gain steam. You should start with a good marketing strategy that will tailer your digital marketing to position you ahead of the pack.

Tracking and Analytics

Google Analytics Reporting

Learn more about who is using your site and when. With Google’s built in analytics platform, we are able to create a customizable report that shows the data that’s important to you! Google’s in-depth information about your site at your fingertips!

  • Full Usage Report
  • Customizable Data
  • Location Tracking
  • Keyword Searches
  • Visual/Graphical
  • Representations of Key Data

Action-based Goal Tracking

Take your analytics to the next level. With Action Based Goal tracking you are not only able to see standard usage data, you can create your own trackable goals and see when users take actions on them. Track button clicks, form submissions and more!

  • Track which CTA’s are most effective
  • Custom Parameters for Goal Tracking
  • File Download Tracking
  • Page Load Tracking

Heatmaps & User Recordings

Watch users use your site. Really. With heat maps, user recordings and behaviour analytic tools you will gain the valuable insight of seeing what actual people are doing on your website! This goes beyond analytics, it’s like reading the user’s mind!

  • Heatmaps
  • Visitor Recordings
  • Conversion Funnels
  • Form Analysis
  • In-depth Device Usage Data

Grow with us

Fine tune your organic website traffic through strategic search engine optimization.